Starting Ruu.

After 24+ months of conceptual planning.

After 18+ months of discussions and disagreements with the suppliers.  

After 10+ rounds of relentless formulation testing.

After 50+ reiterations of branding and naming conventions.

After 100+ reiterations of artwork tweaking.

After 10+ years of working for the same company which I then - left. 

I started Rūu.

And this is my story.

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RM390 for 7 Cuts Of Japanese Wagyu At Yakiniku Great Kuala Lumpur @ The Republik. Was It Worth It?

This was a meal that I was seriously looking forward to, for months. Was it worth it however?

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Product Review : Ruu HydraGlow French Daisy Soothing Silk Mask

Raise your hand if you have been struggling with poor skin condition this lockdown. That's me. Thankfully however, I found my secret savior - Rūu.

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Product Review : The Ordinary Niacinamide 10% + Zinc 1% And Hyaluronic Acid 2% + B5

Do you constantly feel that your skin is experiencing a lack of moisture? Do you have blemish prone and oily skin? If it's a yes to either one of the question, do read on.

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Product Review : Ujuwon Ba Zhen Clean Detox & Bust Up Instant Nourishment Drink

Do you constantly experience some form of period discomfort? Do you consume any form of revitalizing tonics after your period? If you're in doubt, you may find this write-up beneficial.

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